The Encore Effect

Whether you want to win that new account or inspire your family and friends, bestselling author and acclaimed speaker Mark Sanborn shows us how to make every performance count.

Every day, we are called to perform— at work, at home, in our communities. But is it possible to make every performance outstanding, the kind that leaves people applauding for an encore?

Mark Sanborn, leadership expert and bestselling author of The Fred Factor, says that anyone can achieve remarkable performance time after time—no matter what their personality, strengths, or weaknesses. In The Encore Effect Sanborn demonstrates, through his own experiences as well as those of the people he’s worked with in his career, how you can cultivate the traits shared by remarkable performers and achieve extraordinary results in all aspects of your life. The secrets lie in five steps:

Passion: The fuel for remarkable performance
Prepare: How remarkable performance begins
Practice: It won’t make you perfect, but it will make you better
Perform: How to engage your audience
Polish: Making your performance shine

Whether your “stage” is an office, a sales floor, the boardroom, or your own home, Sanborn’s sound advice and rousing encouragement will help you shine in every situation where it matters most.